Market Size
In order to find out the competition for a certain company or to compare company performance against industry performance, the SIC or the NAICS for a company is necessary as most basic business references are organized by SIC numbers.  See the FAQ for SIC/NAICS for information on how to look up these codes.

Electronic Databases
All databases are accessible in the library through the Electronic Information Resources page.

• TableBase
  
  Features: Search Concept Term: Market Size with any combination of Marketing Term, Industry, Keywords, Company, Geographical Region or SIC/Product to find statistical data related to market size.

• ABI/Inform
  Factiva
  LexisNexis Academic Universe
  
  Features: enter term Market Size in combination with what you need to find the market size of (a country, industry, company, etc.) to find articles and other information.

• Snapshots North America

Features:  Provides detailed reports on North American industries and includes tables and graphs on various market size measures.

Print Resources

• Market Share Reporter
  Business Rankings Annual
  location: 1st floor north, business table

          Features:  Statistics on companies and industries, including market size.  Published annually.

Prepared by Robert Sage, rsage@fullerton.edu
An administrative page of the Paulina June & George Pollak Library at California State University, Fullerton.
(c) 2007 California State University, Fullerton. All rights reserved.
Last Updated: 19 March 2007.